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While Multifamily has been one of the most resilient sectors in real estate, Covid-19 has had a major impact on the psychology of tenants and the way we do business. Whether it be the rise of working from home or the need to stay socially distant from staff and other residents, life at most apartment communities has changed from what it was just a few months ago.

And, while some of the change is temporary (although temporary can be another year), other changes will be more enduring. Covid-19 has accelerated the use of technology in the multifamily sector. It has increased the value of outdoor space. And it has changed lifestyles.

It used to be that most residents were home in the evenings and on the weekends, but at work the other times. Now, many people are ‘home’ 24/7 and this will have impacts on staffing needs at your property, on the materials you put in your apartments, and in resident expectations of what services and amenities you should be offering.

Some of the topics covered in the Post-Pandemic Playbook include:

  • How to take advantage of the Work from Home trend
  • Ways to reorganize your common areas to meet unspoken resident concerns
  • Which building upgrades will bring you the greatest return now
  • Ways to utilize you outdoor spaces for maximum appeal and value

Now is the time to get in front of the change and use it to keep your best residents and attract new, quality tenants to fill your vacancies, and to achieve higher income at your property. Read our new FREE report, the Post Pandemic Playbook now, and get ahead of your competition.